A Letter From The President
Welcome to the world of Maplelea. As an entrepreneur and a mother, I am delighted to share with you our Canadian line of dolls, story journals, and accessories.
In 2003, after a decade of research, I was proud to launch a product line of dolls that would align with the values I wanted to instil in my own daughter. I didn’t want to emphasize body image, dating, glamour and sophistication like so many dolls lining toy shelves today. Childhood is short enough and our daughters shouldn't wish it away, longing for the day they are older. Instead, Maplelea dolls were designed to be positive, age-appropriate role models for girls aged 6-12. They promote creative play, healthy active lifestyles and a knowledge and pride of the country we call home.
Each of the 7 Maplelea Girls are a unique individual with her own preferences, interests and strengths, but all are bright, energetic, caring girls who are happy with just who they are at this time in their lives. Their accompanying story journals are fun to read while subtly providing information about Canada's geography, heritage and culture. When choosing a Maplelea Girl for your daughter, we recommend looking for a doll that has something in common with her, or that provides her with the opportunity to learn what life is like in another part of Canada. Or, choose one of our 27 Maplelea Friends whose journals come full of questions, prompts and blanks for her to create the doll’s story from scratch!
I am confident that a Maplelea doll will be a meaningful part of your daughter's childhood — it's a doll she will play with now and treasure forever. We’ve taken extra care to ensure our products will stand the test of time. When she is finished her doll-playing she can tuck her doll away lovingly with the story journal and accessories in our signature keepsake storage box to share with her own daughter someday.
Thank you for spreading the Maplelea love!